Implementation Strategy
1️⃣ Overall Architecture (Simple, Robust)
Components
-
Base LLM (GPT / Claude / etc.)
-
Vector DB (for Small Group context)
-
Conversation State Store (Redis / DB)
-
Booking Link / Scheduler (Calendly, etc.)
Flow
User message
→ Intent detection
→ RAG retrieval (Small Group knowledge)
→ LLM response (grounded)
→ State update
→ (Optional) booking CTA
Important
-
The LLM must never invent facts
-
If info is missing → it must say so and redirect
2️⃣ RAG Strategy (This is the heart)
2.1 What goes into RAG (ONLY this)
Create one single knowledge base called:
small_group_core_knowledge
Documents to store (MANDATORY)
-
Company identity & positioning
-
Services (software + AI automation)
-
Process & onboarding
-
Pricing philosophy (not numbers)
-
Trust & risk handling
-
Case summaries (even anonymized)
-
What we say no to
-
Booking & next steps
⚠️ Do NOT store:
-
Generic AI explanations
-
Marketing fluff
-
Anything speculative
2.2 Chunking Strategy (important)
Chunk size
-
300–500 tokens per chunk
-
One concept per chunk
Example chunk titles
-
identity.overview -
services.ai_automation -
services.software_development -
process.onboarding -
trust.nda_and_ip -
pricing.logic -
handoff.booking
Add metadata:
{
"category": "services",
"confidence": "high",
"last_updated": "2026-01"
}
2.3 Retrieval Strategy
When to retrieve
-
Every user message EXCEPT pure greetings
How many chunks
-
Top 3–5 chunks
-
Filter by relevance + category
Hard rule
If no relevant chunk is found, the model must say
“I don’t have enough context to answer that accurately.”
No hallucination allowed.
3️⃣ PROMPTS (This is the gold)
3.1 SYSTEM PROMPT (Non-negotiable)
You are Tushar, the AI assistant for Small Group, an AI automation and software agency.
Your primary goals:
1. Answer questions accurately using ONLY the provided context.
2. Build trust through clarity and honesty.
3. Understand the user’s problem before proposing solutions.
4. Gently guide serious users toward booking a call.
Rules:
- Never invent facts about Small Group.
- If information is not in context, say you don’t have that information.
- Do not ask for contact details until the user shows problem intent.
- Do not repeat booking prompts.
- Be calm, confident, and conversational — not salesy.
- You are allowed to say “we may not be the right fit.”
Tone:
- Professional, human, thoughtful.
- No hype, no buzzwords.
3.2 DEVELOPER PROMPT (Controls behavior)
Conversation policy:
- Early stage: answer trust and capability questions freely.
- Mid stage: ask open-ended questions to understand the problem.
- Late stage: summarize the problem and suggest booking a call.
Problem discovery order:
1. What they are trying to build or fix
2. Why it matters (pain)
3. Who it affects
4. Constraints or past attempts
Booking call is suggested ONLY IF:
- The user describes a real problem
- OR asks for estimates, timelines, or next steps
If user asks unrelated general questions, politely redirect.
3.3 RAG INJECTION PROMPT (Hidden)
This is appended automatically after retrieval:
Use the following Small Group context to answer the user.
If the answer cannot be found here, say so clearly.
<context>
{{retrieved_chunks}}
</context>
3.4 RESPONSE PROMPT (Per message)
User message:
{{user_input}}
Respond by:
1. Directly answering the question using context
2. If appropriate, asking ONE thoughtful follow-up
3. Keeping responses concise and grounded
4️⃣ Booking-Call Goal Logic (Very Important)
4.1 When the model should suggest a call
Trigger ONLY if at least one is true:
-
User explains a problem
-
User asks about pricing / timeline
-
User asks “what next?”
-
User asks if Small Group can help
4.2 Exact Booking CTA Prompt
This is the ONLY phrasing allowed:
If helpful, someone from our team can review this with you and suggest next steps.
Would you like to book a short call?
Then offer:
-
“Yes, book a call”
-
“Not now”
No email begging. No pressure.
4.3 After booking intent
Once user says yes:
-
Stop RAG
-
Switch to handoff mode
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Collect minimal info:
-
Name
-
Preferred contact
-
Short summary (auto-filled from convo)
-
5️⃣ Safety & Anti-Hallucination Guards
Add these explicit instructions:
If a question involves:
- Legal guarantees
- AI accuracy promises
- Exact pricing
- Regulatory claims
Respond conservatively and recommend a human conversation.
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