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New PRD

Property Rental Platform – Broker-First Product Requirements Document (PRD)

1. Overview

1.1 Product Vision

The platform is a broker-first real estate discovery and management system.

Instead of listing properties directly, the platform primarily lists brokers and agencies. Users discover brokers, explore their publicly available inventory, and contact brokers to access additional private or semi-private properties. All property discovery, sharing, and lead handling happens through brokers using the platform.

1.2 Target Users

  • Brokers / Agencies

  • Broker Employees (agents, managers, viewers)

  • End Users (renters or buyers)

  • Platform Admin

2. Assumptions & Constraints

  • Timeline: 4 weeks (1 month)

  • Scope: Broker-first MVP with broker-centric discovery, lead management, basic AI assistance (basic),assistance, and panoramic/panoramic / virtual tours

  • Team: Ideally 2–3 developers + 1 product/UX designer

    working in parallel

Week 1 – Product, Architecture, and Core Skeleton

Product & UX

  • Lock final scope with broker-first focus:

    • Brokers as the primary entity

    • Non-GoalsProperties (v1):

      discovered
      • only
        through

      • Payments

        brokers

      • In-platformControlled chat

        visibility (public / sneak-peek / private)

    • Define end-to-end user journeys for:

      • Broker Admin

      • AutomatedBroker dealEmployees closure

        (manager, agent, viewer)

      • RatingsEnd and reviewsusers (placeholders only)

        renters/buyers)

    3. Core Product Principles

    1. BrokersCreate arelow-fidelity thewireframes primaryfor:

      entity.

      • Broker public profile page

      • PropertiesBroker aredashboard:

        accessed
          through
        • brokers, not independently.

          Employees

        • Private inventory visibility is controlled by brokers.

          Properties

        • The platform acts as:

          Leads

          • AUser broker discovery marketplace

            flow

          • ABroker lightweightdetail brokerpage CRM

            with:

            • Public listings

            • ASneak-peek controlled property-sharing system

              listings

    2. Lead/contact creation flow

    3. Property viewing (public and shared/private)

      4.

      4. User
    4. Roles

      AI assistance entry point (broker side)

    5. Panoramic / virtual tour viewer

    Architecture & Permissions

    4.1 RolesSetup

    • BrokerChoose Admintech stack:

      • Frontend: React / Owner

        Next.js

      • BrokerBackend: Manager

        Node.js (NestJS or similar)

      • BrokerDatabase: Agent

        PostgreSQL

      • BrokerCache: Viewer

        Redis

      • UserVector search: pgvector (Renter/Buyer)

        or equivalent)

      • PlatformStorage: Admin

        Object storage for images and 360° media

      4.2

      • Permission Summary

    • RoleSet up:

      		•

      Key Permissions

      Broker Admin

      Full control, approvals, publishing

      Manager

      Manage listings and leads

      Agent

      Create drafts, manage assigned leads

      Viewer

      Read-only access

      User

      Browse brokers, view shared properties

      Platform Admin

      Global moderation

      5. Core Entities

      • User

        Repositories and basic CI

      • BrokerDev /and Agency

        staging environments

      • Employee

        Authentication base (email + password, roles stubbed)

    • Define initial data models & API contracts:

      • Entities:

        • User

        • Property

          Broker / Agency

        • Employee

        • Property

        • Property Privacy Level (Public / Sneak-Peek / Private)

        • Lead

        • Media (Images,images, 360° tours)

        • Location

        • Activity Log

        6. High-Level User Flows

        6.1 Broker Flow

        1. BrokerAPIs:

          signs
            up
          • as Admin.

            Auth

          • Broker creates& agencyemployee profile.

            management

          • BrokerProperty invites employees.

            CRUD

          • EmployeesLead accept invite and receive assigned roles.

            creation

          • EmployeesBroker createpublic property drafts.

            pages

          • BrokerMedia Adminupload reviews& and approves listings.

          • Approved listings become visible on broker public page.

          • Broker manages leads and shares properties privately with users.

        6.2 User Flow

        1. User lands on platform.

        2. User browses list of brokers.

        3. User opens broker public profile.

        4. User views:

          • Public properties

          • Sneak-peek properties (limited details)

            access

        5. User contacts broker.

        6. Lead is created.

        7. Broker may share private properties with the user.

        8. User views shared properties within the platform.

        6.3 Property Visibility Model

        • Public: Visible to all users.

        • Sneak-Peek: Limited details visible; full access requires broker interaction.

        • Private: Only visible to specific users after broker shares.

      7. Weekly Development Plan

      Week 1 – Product Definition, Architecture, and Skeleton

      Product & UX

      • Lock final scope with broker-first focus.

      • Define broker, employee, and user journeys.

      • Create low-fidelity wireframes for:

        • Broker public profile

        • Broker dashboard (employees, properties, leads)

        • User broker browsing flow

        • Lead creation flow

        • Property viewing (public and shared)

        • AI assistant entry (broker side)

        • Panoramic/virtual tour viewer

      Architecture & Setup

      • Choose stack:

        • Frontend: React / Next.js

        • Backend: Node.js (NestJS or similar)

        • Database: PostgreSQL

        • Cache: Redis

        • Vector search: pgvector or equivalent

        • Storage: Object storage for media

      • Setup:

        • Repositories and CI

        • Dev and staging environments

        • Authentication base

      • Define API contracts for:

        • Auth

        • Broker & employee management

        • Property management

        • Lead handling

        • Broker public pages

      Goal (Week 1)

      :
      Clear
        UX
      • flows,

        Finalizedfinalized flowsdata models, API contracts defined, and datafrontend models

      • Frontend and+ backend skeletons running

        • with

      • Authenticationauth stubbed or implemented

      implemented.

      Week 2 – Core Broker & User MVP

      Backend Implementation

      • ModelsImplement andmodels migrations:

        & migrations for:

        • Users, brokers,brokers/agencies, employees

        • Properties with privacy levels

        • Leads andwith basic statuses

        • Locations

      • CoreImplement core APIs:

        • Authentication

           (signup, login, session handling)

        • Broker creation and employeeprofile management

        • PropertyEmployee CRUDinvite, withrole approvalassignment, workflow

          and access control

        • Lead creation and assignment

      • Property lifecycle:

        • Draft → Pending Review → Published / Rejected

      • GeocodingLead integrationcreation forand propertyassignment locations

        to broker/employees

    • Integrate geocoding:

      • Address → latitude/longitude during property creation

      • Store and index location data

    Frontend Implementation

    • Broker dashboard:

      • Employee management

         (invite, role view)

      • Property creation and approval

        editing

      • LeadProperty list

        approval

    • User flows:

      • Browse brokers

        workflow

      • BrokerLead profilelist page

        (basic)

    • User flows:

      • Browse brokers

      • PublicBroker public profile page

      • View public and sneak-peek listings

      • Contact broker form

    • Access control:

      • Limited anonymousAnonymous browsing

         with limits

      • Signup wall whenafter limitslimit exceeded

    Goal (Week 2)

    :

    • Brokers can fully manage inventory and employees

    • Users can browse brokers and createsubmit leads

    • ApprovalProperty approval and RBAC workingwork end-to-end

    Week 3 – AI Assistance & Panoramic / Virtual Tours

    AI Assistance (Broker-Focused)

    • UseImplement embeddings + vector search over broker inventory.

      inventory

    • Capabilities:

      Index:

      • Property title and description

      • Location text

      • Key attributes (rent, type, size, amenities)

    • AI capabilities:

      • Match userlead requirements to broker properties

      • Rank properties for a givenspecific lead

    • Indexing:

      API:

      • Property title, description, attributes, location

    • API:

      • Input: lead context or free-text query

      • Output: ranked propertylist list

        of broker properties

    Panoramic / Virtual Tours

    • SupportDefine minimal v1 support:

      • 360° images and/or external virtual tour links.

        links

    • Backend:

      • Media upload and association with properties

      • Backend:

        Storage and access control for tours

    • Frontend:

      • Media upload and association

    • Frontend:

      • Integrated 360° viewer on property pages

      • View available tours for public and shared properties

    GoalControlled (WeekProperty 3)Sharing

    • BrokersAllow canbrokers useto:

      AI
        to
      • shortlist

        Share private properties

         with specific users

      • Track which leads can view which properties

    • User can view shared properties only within the platform

    Goal (Week 3):

    • Brokers can shortlist properties using AI

    • Users can view virtualpanoramic tours for shared properties

    • Private property sharing works securely

    Week 4 – Hardening, Analytics, and Launch Prep

    UX & Polish

    • Improve validation and error handling and validation

    • ResponsiveAdd layouts

      loading and empty states

    • RefinedResponsive layouts for mobile and tablet

    • Refine broker public pages

      pages:

      • Branding

      • Public inventory

      • Contact actions

    Security & RBAC

    • Finalize permission enforcement

       for:

      • Broker Admin

      • Rate limiting and input validation

        Manager

      • Agent

      • Viewer

      • User

      • Platform Admin

    • Security hardening:

      • Rate limiting

      • Input validation

      • Secure sessions and cookies

    Analytics

    • Broker dashboard metrics:

      • Leads received

      • Properties shared

      • Property views per lead

    • Platform admin metrics:

      • Active brokers

      • Total leads

      • Active properties

    • Activity/event tracking:

      • Broker profile views

      • Property views

      • Lead creation

      • Property sharing actions

    Testing & Stabilization

    • Unit tests for core services

    • End-to-end tests:

      • Broker signup

      • Property approval

      • User contact

         flow

      • Private property sharing

    • Manual QA

       across major devices and browsers

    Launch Readiness

    • Seed demo brokers and sample properties

    • DocumentDocument:

      known

      • Known limitations

      • Technical debt

      • Post-MVP roadmap

    • Prepare deployment and rollback plans

    Goal (Week 4)

    :

    • Stable broker-first MVP

    • CoreAll core workflows verified

    • Ready for pilot users

    8. Out of Scope (Future Versions)

    • Payments and subscriptions

    • In-platform messaging

    • Reviews and ratings

    • Advanced AI assistants

    • Transaction management

    9. Success Criteria (MVP)

    • Brokers actively manage listings and leads

    • Users contact brokers through the platform

    • Private property sharing is functional

    • AI assistance provides meaningful shortlists

    • Platform is stable for pilot rollout



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