Linkedin MEssages

LinkedIn Outreach Sequence — Indian Angel Investors (Improved)STEP 1 — Connection Request Note

When: Day 0 Limit: 300 characters max — keep it very short Tone: Personal, not salesy

Hi {{first_name}}, came across your portfolio — really interesting
what you're backing at pre-seed. I work with early-stage founders
on product, build & GTM. Would love to connect.

— Chandan

✅ Do NOT pitch in the connection note. Just get the connect. ✅ Where possible, personalise — reference a portfolio company or a post they wrote.

STEP 2 — First Message (After They Accept)

When: Within 24 hrs of connection Tone: Warm, curious — not transactional

Hi {{first_name}}, thanks for connecting!

Quick question — what stage are most of your portfolio
founders at right now? Pre-seed, or already raising?

Asking because we work with founders right at that
pre-traction gap, and I'm always curious how angels
are seeing that stage.

Chandan

✅ No pitch here. Open a conversation. The goal is a reply, not a close.

STEP 3 — Follow-up #1 (No Reply)

When: Day 5 after Step 2 Tone: Brief, direct, one question

Hi {{first_name}},

Do you have founders in your portfolio stuck pre-traction —
or waiting to raise before they can build?

That's exactly who we help. Happy to share more if useful.

Chandan

STEP 4 — Follow-up #2 (Still No Reply)

When: Day 10 after Step 2 Tone: Lead with proof, not description

Hi {{first_name}},

Sharing this in case it's relevant — one of our founders
paid ₹5L, launched in 4 weeks, hit 100 users. Agencies
had quoted them ₹30–40L for the same.

We do this as one embedded team: product, build, design,
GTM. Part fee, part equity — we win when the founder wins.

If someone in your portfolio comes to mind, happy to
take it from there.

Chandan

STEP 5 — Breakup Message (No Reply)

When: Day 16 after Step 2 Tone: Graceful, door open

Hi {{first_name}},

I'll stop following up after this — clearly not the right time.

If a founder ever needs a real launch team (not a ₹40L agency)
to get to first traction, feel free to connect me.

All the best to your portfolio.

Chandan

TIMING OVERVIEW

Step	Trigger	When
1	Send connection request	Day 0
2	They accept	Within 24 hrs
3	No reply to Step 2	Day 5
4	No reply to Step 3	Day 10
5	No reply to Step 4	Day 16

RESPONSE TEMPLATES

If They Reply Positively

Great — would love to find 15 minutes.

I'll send a short brief on how we work before we connect,
so the call is actually useful for you.

Here's my calendar: [INSERT CALENDLY LINK]

Talk soon,
Chandan

If They Refer Someone ("Know a Founder")

That's great — really appreciate it!

Could you make a quick intro on LinkedIn? Happy to take
it from there once connected.

Thanks so much,
Chandan

✅ One ask only. If they prefer WhatsApp or email, follow their lead.

HOW THIS WORKS WITH EMAIL

Run both channels together for maximum coverage:

Channel	Role
Smartlead email	Primary outreach — tracked opens and clicks
LinkedIn DMs	Warm layer — higher reply rate, builds trust faster

If they reply on LinkedIn → pause the email sequence in Smartlead manually If they reply on email → no further LinkedIn messages needed

LINKEDIN TIPS FOR INDIAN ANGELS

Most angels are active on LinkedIn between 8–10am IST and 8–10pm IST
Avoid Monday mornings and Friday afternoons
Personalisation lifts acceptance rates significantly — if you can reference a specific portfolio company ("saw you backed X — that's what caught my attention"), use it in Step 1
Voice notes have a surprisingly high open rate on LinkedIn — consider using one as a warm follow-up after Step 3 if there's still no reply. Keep it under 30 seconds, conversational
Don't send during major Indian holidays (Holi, Eid, Diwali, etc.)

⚡ FILL BEFORE SENDING

[ ] Add Calendly link to the positive reply template
[ ] Personalise Step 1 note per recipient where possible (portfolio company or recent post)
[ ] Add your title and company name to sign-offs if needed
[ ] Confirm "4 weeks" vs "6 weeks" stat for Muskan Forever — use one number consistently across email and LinkedIn